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Mendocino Vineyards Report Strong Prices, Small Crop in 2014
Mendocino County farmers reported a successful harvest in 2014 according to the data in the 2014 California Grape Crush Report. The report shows strong prices for the most commonly-grown grape varietals, even with a tonnage harvest well below average. The low tonnage drew the overall value of the harvest down to $92 million, substantially below last year’s record $112 million record.
As the grape market at large tightens, the prices for Mendocino fruit continue their five-year upward swing. The average paid for Cabernet grapes grew to $1853/ton, a 10% increase from the previous year. Other red varietals including Pinot Noir, Zinfandel, Syrah, and Merlot also showed price growth.
Chardonnay growers in Mendocino reported a light crop that was a dramatic 25% below last year’s record tonnage. Combined with a slight price decrease, many Chardonnay growers saw little upside in 2014. In contrast, Cabernet Sauvignon growers finished the year with a smile. While the total tonnage was down 8% the price per ton grew 10% so Cabernet growers reported a record crop value.
The total crop in 2014 was 20% smaller than 2013.
Further south, growers in Napa and Sonoma reported above-average crops. Price growth in Sonoma was similar to Mendocino, about 3%. Napa, on the other hand, showed a whopping 10% price surge and the average price per ton of grapes surpassed $4000 per ton for the first time on record.
Additional data from the Grape Crush report can be found in our analysis.
Mendocino County includes 550 vineyard properties and 17,700 acres of grapevines.
The Grape Crush Report is a compilation of grape harvest transactions published by the US Department of Agriculture.
Mendocino WineGrowers Inc. (MWI) is a voluntary group of winegrowers and vintners created in 2012 helping to promote the grapes and wines of this large region. MWI is the leading voice of Mendocino wineries and winegrowers throughout the County dedicated to increasing awareness and furthering our message about the quality of grapes grown in our vineyards. Mendocino’s unique collection of heritage vineyards, organic pioneers, name-brand wineries and family businesses is home to 10 recognized Viticultural Areas with 550 vineyard properties and 93 winery businesses. The region is well known for its pioneering “green” movement which includes more organic or biodynamic farms than any other County.